Mars, Incorporated has unveiled a major shakeup to its global marketing structure with the launch of a new agency ecosystem ...

JINRO is reprising its high-stakes brand play with Netflix’s Squid Game, this time tying up with season three of the global ...

British newspaper The Economist has taken to the streets to remind readers that copywriting is in fact, alive and well.

Scoot marked the launch of its first direct flight to Vienna with a musical twist, partnering with Singapore’s own T’ang ...

We are at a cusp in digital advertising as Retail Media Networks (“RMN”) are gaining rapid interest from both brands and ...

The Qantas Group announced on Wednesday (11 June) that it will be ceasing the operations of its Singapore-based low-cost ...

Burson has unveiled a proprietary AI-powered platform that aims to redefine how brands measure, manage and monetise its reputation in real-time.

YouTube has reportedly quietly revised its moderation policies late last year, ahead of Donald Trump’s return to the White ...

Warner Bros. Discovery (WBD) has announced plans to split its business into two publicly traded entities, Streaming & Studios ...

Meta's latest rollout of AI-powered ad tools signals a deeper shift in how advertising campaigns are planned, measured and ...

A new boutique recruitment consultancy specialising in PR and communications has opened shop in Singapore. The Shortlist, ...

WPP's CEO Mark Read will step down from his role and retire from the Board on 31 December 2025. After more than 30 years with ...