The sport’s key players—from clubs to leagues—are using targeted social media strategies and exclusive content formats to ...

The Cannes Lions has announced its Jury list comprising global industry leaders selected to award creative work and define ...

Our weekly roundup of the latest appointments and account wins news from The Trade Desk, Ghadi Detergent, Abby Awards, Django ...

In the age of real-time scrutiny, trust is not built by clever marketing. It is earned through transparency, accountability ...

The tech major’s new AI-led regime is pushing ad vetting upstream, giving agencies cleaner inventory but demanding sharper ...

Hindustan Unilever Ltd and Honasa Consumer Ltd, which owns Mamaearth, have reached a resolution in their legal dispute over rival sunscreen advertisements following proceedings in the Delhi High Court ...

‏Royal Challengers Bengaluru (RCB) has launched a campaign that encourages non-native speakers to learn Kannada using jilebis shaped like Kannada words. The campaign integrates cricket, language, and ...

To create safer digital spaces for young users, Instagram recently introduced a new policy that blocks users under 16 from going live unless they have explicit parental consent. The update comes amid ...

Articles written by Premkumar Iyer ...

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