The coming months will be a critical period in shaping the future of the web. The third browser war has begun, and its ...

Omnicom, which will emerge as the world’s biggest advertising group after swallowing IPG, revealed $66 million of costs ...

Ryan Gracie, the CMO of MyDeal, has been appointed chief customer & revenue officer at BIG W. He moved to MyDeal.com.au in ...

There are two factors at play: the increase in the use of ChatGPT in the place of search engines – 20 per cent of Australians ...

The federal government is preparing to overhaul data and technology policy, including the use of AI, as part of a push to ...

MAXMEDIALAB has been appointed media agency for Paspaley, the Australian luxury brand and global producer of South Sea pearls ...

When a brand is referenced across trusted sources, its likelihood of appearing in AI-generated responses increases. This ...

Mentos and Rolling Stone have launched the Mentos Fresh Sounds Portal, a platform for artists to submit their music directly ...

Independent media agency This Is Flow has been awarded the media account across both markets. The agency will handle all ...

Independent independent creative agency Bullfrog has appointed Georgia Newton general manager, Mike Ronkoske chief strategy ...

Greg Wallace starts as executive director at Ad Standards, which oversees advertising industry self-regulation, from next ...

Five by Five Global has been appointed Surf Life Saving Australia’s (SLSA) creative and brand activation agency of record, ...