Publicis Groupe has entered into an agreement to acquire Lotame, an independent identity solution, in an update on its AI ...

In an update on its AI strategy presented by chairman and CEO Publicis Groupe, Arthur Sadoun says Lotame’s proprietary identity solution delivers consistent and relevant addressable audiences ...

Publicis Groupe has acquired identity solutions firm Lotame, according to a press release. Financial terms of the transaction, which is subject to customary closing conditions, were not disclosed.

Combination of Lotame and Epsilon’s identity and data will connect clients to over 90% of consumers worldwide through the Groupe’s CORE AI capability. Publicis Groupe [Euronext Paris ...

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announced that it has entered into an agreement to acquire Lotame, the world’s leading independent identity solution, in an update on ...

Publicis Groupe has announced that it has entered into an agreement to acquire Lotame, an independent identity solution. “Lotame is home to one of the largest end-to-end data marketplaces in the ...

Publicis to integrate Lotame into Epsilon for targeted marketing Company invests $1.5 billion in data and technology Publicis leads adland with AI and big data transformation March 6 (Reuters ...

New Delhi: Publicis Groupe has entered into an agreement to acquire Lotame, the independent identity solution company, in an update on its AI strategy presented by Arthur Sadoun. Lotame is home to ...

Publicis Groupe continued its yearslong streak of acquiring non-agency ad tech and data sales companies with the announcement on Thursday that it has bought Lotame, a data management system for ...

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announced that it has entered into an agreement to acquire Lotame, the world’s leading independent identity solution, in an update on ...

Publicis Groupe has announced that it has entered into an agreement to acquire Lotame, the independent identity solution, in an update on its AI strategy presented by Arthur Sadoun. Advertisment ...

The combined data and identity assets of Lotame and Publicis Groupe’s 2.3 billion global profiles will enable clients to reach 91% of adult internet users with personalized messaging at scale ...