Yahoo hired a new chief marketing officer to revive a brand that has seen major ownership and leadership changes over the ...

Companies large and small are getting used to fact that you need to have a web site. But just having a web site doesn't guarantee a company an increase in business--if those millions of potential ...

Digital marketers establish brand identity and increase sales through internet-based technology. In response to customers making more online purchases, internet marketers learn about search engine ...

A marketing degree that explores the complete business-consumer relationship, from internet marketing, social media, and professional selling to brand awareness, international marketing, and the ...