A Birla company joins the rebranding trend. What's in a new corporate identity?
In an era of corporate reinventions, CK Birla Group's HIL Ltd transformed into BirlaNu and Aditya Birla Group unveiled a new ...
Social Samosa12d
Brands to invest ₹550 crore in influencer marketing during IPL 2025
Data from IPL 2024 shows that influencer engagement skyrocketed, with 315K posts from influencers during IPL 2024 alone, ...
Stock Market Live Updates: Nifty Tops 23,700, Sensex Up 80 pts; IT Index Soars 1.6%
As of 2 PM, the Sensex was up 190.90 points (0.24%) at 78,175.28, while the Nifty50 gained 74.05 points (0.31%) to trade at ...
AFAQS11d
Brands to invest Rs 550 cr in influencer marketing during IPL 2025: Qoruz
But here’s the thing: slapping a logo on an ad isn’t enough anymore ... The truth is, you don’t have to be an official IPL partner to win big during this season. If your brand can tap ...
Campaign India8d
Moves and wins roundup: Week of 24 March
Our weekly roundup of the latest appointments and account wins news from Razorpay, Hindalco Industries, Madison Media Infinity, and many more.