NBCU is believed to be nearing the end of its approach to so-called “incumbent” advertisers from its last Super Bowl showing ...

February of 2026 cannot get here fast enough for the NBC ad sales team. The network will have an outstanding trio of tentpole ...

or those who took part in its last Super Bowl showing in 2022. TV networks typically give those past sponsors an exclusive window of time to sign up for a new ad deal before opening sales to a ...

He had only one season with double-digit sacks — 11 in 2022 when he helped the Eagles reach the Super Bowl — but was a ...

Fox invested a lot into its promotion of IndyCar ahead of the first race as its media rights holder. So, what does the high ...

Gisele Bündchen is proving she's back in supermodel form weeks after welcoming her third child. The beauty turned heads in a ...

Gianni Infantino is having his ‘dignity’ questioned, explains chief football writer Miguel Delaney, as the Fifa chief cosies ...

Apple believes in F1, its upcoming racing blockbuster starring Brad Pitt, so much that the company used its first-ever Apple Original Films ad spot tied to this year’s Super Bowl to gin up ...

arguing that ad buyers who purchased spots against just the Super Bowl in 2022 missed out on reaching more than 40 million viewers who also tuned in to the Winter Olympic Games, Variety said.

The asking price for a 30-second unit in the game, which will air on Feb. 8, 2026, is $7 million, multiple media buyers said ...

The kickoff to Super Bowl LX is nearly a year away, but NBCUniversal is already at work trying to tackle ad dollars for the glitzy sports event. NBCU has already indicated it will seek around $7 ...