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Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...

The days of simply selling phone plans and devices are long gone. Today’s telecom brands need to focus on customer ...

Today, small businesses need a social media presence for numerous reasons, including building brand awareness, leveragin ...

Luxury hotels who undervalue agents are at risk of losing business – but influencers are not the ones to blame, says Duncan ...

The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of ...

What sets successful real estate professionals apart from the competition? A well-structured pitch can make all the ...

First, there’s all the innovation to keep up with, said Kate Sirkin, EVP, data and partnership lead at Publicis Epsilon. New ...

As Chinese travellers increasingly turn to social media for trip planning and shopping inspiration, Whyte & Mackay is ...

Influencer marketing has rapidly emerged as one of the most effective strategies in the digital age, transforming the way brands connect with consumers.

Square reports that the most popular beauty trends for businesses center on improving the customer experience.