Your most potent brand asset isn't your corporate social media presence; it's the authentic voice of your leadership team.

Ethan Zuckerman and coauthors raise concerns about AI companies using user-generated social media data to train their LLMs.

Digital titans including Facebook and TikTok formally pledged to ramp up the fight against disinformation in the EU.

With a great ability to mobilise opinions comes the risk of running into controversies. That has been the case of Ranveer ...

VML’s head of digital and social media, says there are only three big emerging commerce developments that South African ...

If you are a parent of a school student, you may have received a form seeking permission to use your child’s image on school ...

Petromin’s Hussein M. Dajani explains why KSA is a fertile marketing oasis for those who implement new key trends through ...

With Threads on track to surpass X as the real-time social app of choice, ads could appeal to many brands.

In the dynamic landscape of film marketing, few promotional tools have stood the test of time like the film trailer. From the days of the omniscient narrator booming the opening line “In a world…” to ...

We’re barely scratching the surface of what social media digital signage can do. The future is full of more innovative and immersive experiences that blur the line between the physical and digital ...

Residents on social media and the website objected to the ... cars speeding by in a blur, and contractor vans, pickup trucks and muscle cars with deafening exhaust systems. These behaviors aren ...

Often called digital natives, most young Australians use multiple social media platforms. But in the wake of some big changes to platforms like Meta and X, are their attitudes changing?