Even giants in the beverage industry can be humbled by the public's unforgiving taste buds. Let's hope these discontinued ...

With the team playing this season at Steinbrenner Field while storm-damaged Tropicana Field is out of commission, St.

For the first time in over a decade, Coca-Cola is reviving its iconic “Share a Coke” campaign in a bid to target younger ...

The British public are furious over the rebrand of the beloved books and stationery retailer WH Smith, which has been sold ...

Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade — this time targeting a younger audience. Starting in April, Coca-Cola cans and bottles will feature ...

The Rays had four days to cover over every Yankee logo, mural and picture they could. But Babe Ruth, Derek Jeter and Co.

In a world where every brand claims to taste the best, PepsiCo is approaching the taste conversation differently by showing customers how good Pepsi is, instead of telling them.

On this episode of CPG Week, the team unpacks PepsiCo’s unsurprising acquisition of better-for-you soda brand Poppi.

Health-conscious consumers are shifting from sugary soft drinks to those with dietary fibers, says Laura Cooper of The Wall Street Journal.

They can get their jeans modified into new ones by showing six Coca-Cola bottle caps. After submitting it, they will get limited-edition Coke x NewJeans patches to stitch on their old jeans.