The Express Tribune on MSN1h
The ad that united Pakistan
In the early '90s, Pakistani television operated under strict limitations: two channels, PTV and NTM, prime-time slots dictated by state-owned networks, and increasing restrictions on cigarette ...
Pakistan Times USA16h
How ‘Rhythm of Unity’ transcended branding to become a national symbol
When Rhythm of Unity first aired, it landed with the force of a cultural event. PTV and NTM ran it on repeat, audiences clamoured for VHS copies, and soon, it was everywhere — on television screens, ...