How a 1970s Phoenix Suns star became one of the 1st Nike shoe ambassadors
The Phoenix Suns' earliest connection to the Nike Basketball brand occurred nearly a half-century before their all-time leading scorer Devin Booker became the company's 24th signature-shoe NBA player.
'Gotta be the shoes': Suns' Devin Booker takes Nike shoe marketing to the streets
Booker's shoes have been heavily promoted by the company and Booker directly. In addition to Booker's Nike Book 1 social media and billboard campaign, or promoting them at major tastemaker events such ...
Cooper Flagg admits 'tough situation' playing for Duke, a Nike school, despite New Balance NIL deal
Cooper Flagg has one of the more unique NIL situations in college sports having signed a sneaker deal with New Balance but ...