Vogue explores the most viral scents of the 2000s and how the fragrance industry has evolved over the last 25 years.

A writer gives an honest review of Bath & Body Works' new Sweetest Song fragrance collection for Spring 2025 and Mother's Day ...

Four Black perfumers from different walks of life share their passion for scent and how it enriches their personal self-care rituals.

I t takes a lot for a perfume to stand the test of time, and the classic fragrances that transcend decades tend to be bold ...

One Cosmo editor says: "I've been keeping this in my bag to layer with practically every scent I own since the weather ...

The popular Sakamoto Days anime series receives a new character-themed perfume collection inspired by Taro Sakamoto, Shin ...

Zara perfume dupes are doppelgängers for your designer favourites, like Chanel and YSL. Discover affordable fragrances that ...

These 9 long-lasting perfume oils will have you turning heads in 2025—without breaking the bank. From sweet and fruity to ...

No matter how much we shower, spritz, and coat our bodies with powder, the sweaty summer days come with a little extra ...

Don't miss today’s best 24-hour flash deals from Sephora and Ulta with 50% off Fenty Beauty lip gloss, Bella Hadid’s perfume, ...

Middle notes, also known as heart notes, emerge once the top notes dissipate. These notes form the core identity of a perfume ...