The British public are furious over the rebrand of the beloved books and stationery retailer WH Smith, which has been sold ...

With ‘Anytime is Pepsi Time,’ Pepsi’s senior brand director unpacks the brand’s global playbook, cultural agility, and the ...

See how the iconic logo has changed from GTA 1 to GTA 6 as we explore the visual history of the Grand Theft Auto series here.

The Rays had four days to cover over every Yankee logo, mural and picture they could. But Babe Ruth, Derek Jeter and Co.

The Louisville Bats launched a new secondary logo last month ahead of the team's 25th season of baseball at Louisville ...

Ben & Jerry’s battle with owner Unilever over Palestinians is just the latest example in a long history of entanglement.

At the romantic confluence of two rivers in eastern North Carolina sits a town that seems custom-designed for family outings, ...

But it would be many years before it was used to describe the NCAA Tournament.

Brand collabs often a similar pattern. So it’s remarkable to see Apple modify its logo for each of the 30 Major League Soccer ...

Korean Air has rebranded for only the second time in its history – the new look created by Lippincott is the airline's first brand refresh since 1984.

What is The Perfect Match? The Perfect Match, presented by Pepsi and Lay's, is your opportunity to win amazing prizes by completing a matching pairs game. To be in the prize draw you will need to ...

This striking and instantly recognisable image is one of the most famous logos in the world and is closely associated with the company's early history and values. The logo was designed by Ronald Wayne ...