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ADWEEK on MSNKraft Heinz's CMO on the Secret Sauce Behind Its Mustard CollabThe collab dropped at the Grammy's and ahead of the Super Bowl, but Todd Kaplan says its been a year in the making.
In mid-2023, Heinz announced its first-ever digital sauce dispenser, which allows consumers to personalize their sauces. Heinz has been known to sell a combination of different sauces in bottle-form ...
Mustard, known as DJ Mustard, now proudly bearing the title Chief Mustard Officer- launched his high-profile partnership with Heinz. And the big rollout? A countrywide campaign, which debuted at the ...
During a commercial break, Heinz debuted a spot and website (aptly named MustardxMustard.com) showcasing their newly formed partnership with super-producer DJ Mustard—real name Dijon Isaiah ...
The lyric also inspired a different kind of collaboration, as Mustard partnered with Heinz to create a new yellow mustard flavor that is yet to be released. While Lamar and Mustard have only ...
Last night, during the biggest night in music, HEINZ and award-winning producer, Mustard, officially dropped the Mustard ... Minister Trudeau has made misleading statements that HEINZ Ketchup is not ...
The secret sauce for success is perhaps not just about flavour – it involves mixing things up and keeping fans hungry for more. The new flavour also marks the first time the condiment brand has ...
Last night, during the biggest night in music, HEINZ and award-winning producer, Mustard, officially dropped the Mustard x Mustard collab. The announcement teased a year of surprises, including an ...
Dessert sushi has become the latest trend to take over social media as savvy home cooks have whipped up sweet versions of the Japanese dish using brownies, Oreos, fruit and chocolate. The trend ...
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