Heinz, Mustard

Heinz teams up with hip-hop hitmaker Mustard on a secret sauce
Mustard’s love of Heinz has long been immortalized in a diamond-encrusted Heinz Mustard chain the two-time Grammy-winner totes around, and he’s taking it a step further. In his new role, Mustard will remix exclusive recipes, host events throughout the year and more.
Kraft Heinz's CMO on the Secret Sauce Behind Its Mustard Collab
The collab dropped at the Grammy's and ahead of the Super Bowl, but Todd Kaplan says its been a year in the making.
DJ Mustard & HEINZ Remix Sauce Game With Limited Edition Collaboration
But this time, it’s not just about beats, it’s about eats. Recent Grammy Award-winning producer Mustard has joined forces with HEINZ, creating a limited edition condiment collaboration called the Mustard x Mustard.
Heinz and Mustard Serve Up a Spicy Hit With Limited-Edition Mustard x Mustard Collab
In a meeting of worlds, Heinz and GRAMMY-winning producer Mustard have teamed up to deliver the limited-edition Mustard x Mustard collaboration.
Heinz teams with hip-hop hitmaker Mustard for new product, campaign
The marketer launched the culturally minded — and perhaps overdue — campaign with a spot that aired during the Grammy Awards.
DJ Mustard collaborates with Heinz on limited-edition mustard
DJ Mustard is cooking up more than just beats. The hit-making producer, known for his iconic “MUSTAAAARD” tag, is teaming up with Heinz for a limited-edition mustard
Mustard announces collaboration with Heinz on a special sauce
A Flavorful New Venture with Heinz In an unexpected and exciting collaboration, Mustard is teaming up with Heinz to release a new secret sauce. This marks the first major mustard innovation for Heinz in almost a decade.
Heinz to Drop a Limited-Edition Mustard Flavor with Producer Mustard
MUSTAAAARD! What’s better than one mustard? Two. HEINZ and Grammy-winning producer Mustard have finally teamed up for a collaboration fans have been calling for. As part of the partnership, Mustard
Heinz Is Releasing a Limited-Edition Mustard — and Naming Its Chief Mustard Officer
Heinz is teaming up with award-winning music producer Mustard to release its first new mustard in over a decade. Mustard has ...
Mustard Talks ‘Not Like Us' at the 2025 Grammys, Super Bowl Halftime Show & New Heinz Collab
It's the first time Mustard has earned a nod in the latter category, a testament to both his longevity and the strength of ...
Heinz Grammys ad announces a new ‘Mustaaaarrd’ in a deal with the Kendrick Lamar producer
Kraft Heinz’s internal agency The Kitchen handled the spot.
From Snoop’s Cookbook To DJ Mustard’s Mustard. Ryan Ford Is Leveraging Diversity To Drive Culture
With DJ Mustard's new partnership with Heinz, and Snoop Dogg's Cookbook on the New York Times list, creator Ryan Ford shares ...