Advertisers whose messages inadvertently appeared on a site known to host child abuse content point their finger at Google, ...
Remarketing campaigns can drive significant results when executed effectively. This article explores advanced strategies ...
Google Ads has a new feature in the keyword planner tool that will auto-organize new keywords into ad groups for you. This ...
After the search giant welcomed more ads from small rivals like Ask.com, Google ad costs for some nonprofits ballooned.
Shift your optimization mindset in 2025 with fresh strategies for keywords, Performance Max, and audience targeting.
The Super Bowl is only show where viewers actually look forward to the ads. At a price tage of at least $7 million for :30.
That’s why it’s essential for you as an apartment marketer to meet your prospects where they are—and that means having a ...
In the last three months, the major parties, lobby groups and unions have also spent hundreds of thousands on social media in ...
In a video featuring a small-business owner using Gemini, the AI originally said Gouda makes up 50% to 60% of global cheese consumption.
Big media companies like Amazon, Disney and Warner might be cautious about the looming merger of ad titans Omnicom and ...
Longtime Google exec Stephen Yap on why he left after more than 17 years to become CRO of Perion Network: "There’s a better ...
A group of 18 former European heads of state have called on the European Commission to break up Google’s highly lucrative advertising-technology business, claiming it erodes Europe’s media ...