From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

But off the field, brands like Hellmann's and Bud Light will attempt to win the prize for the most memorable Super Bowl commercial ... helping the fast-food brand boost its revenue by 31% that ...

From Eugene Levy’s runaway eyebrows to Willem Dafoe’s pickleball prowess, these brands are banking on unforgettable imagery ...

Food ads — the figures don’t include things made for pets — accounted for 21% of Super Bowl ads in 2015, up to 32% in 2024 – a roughly 50% increase, she notes. And that’s down from the ...

At the Super Bowl LIX, the Philadelphia Eagles and Kanas City Chiefs ruled the ground in New Orleans. The attendees seemed to ...

Over the course of the Big Game, they will see commercials for beers from two different brewers ... something from doughnut purveyor Dunkin’; a new fast-food confection from Taco Bell; Hellmann’s mayo ...

Seeing Meg Ryan and Billy Crystal together again should have been a slam dunk, but Hellmann's "When Sally Met Hellmann's" ad ...

a big deal for bona fide sports fans—but let’s not forget that it’s also huge for people who don’t really get football but love to watch extremely famous celebrities appear in fast-food ...

You don’t have to wait to watch some of them this year, as they have already hit YouTube. Here are the 9 most talked-about food ads.

Super Bowl commercials may have played a role in the dot-com bubble of 2000 with 14 companies airing ... unproven and unprofitable companies. Food for thought as you watch this year's Super ...