Super Bowl 2025 ads showcased AI, nostalgia and second-screen engagement, reflecting shifting consumer mindsets and evolving brand strategies.

Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.

An all-star panel of industry leaders shared some of that intel at an ADWEEK Super Bowl Group Chat in New Orleans co-hosted ...

Entertainment on Demand (EoD) data reveals a growing consumer preference for ad-supported streaming and increasing investment in sports as key factors shaping the global streaming market.

Yesterday, users who subscribe to one of Hulu ‘s ad-free tiers—including some of our staff writers—received a confounding ...

Using AI to assist radiologists in diagnosing breast cancer may help in early detection of even aggressive types while ...

On Safer Internet Day 2025, Google reiterated its commitment to user safety and laid out the steps it has taken so far to ...

This important study focused on characterizing clonally derived MSC populations from the synovium of normal and osteoarthritis (OA) patients, demonstrating their potential to regenerate cartilage in ...

Hyundai's latest campaign, titled “The Road,” debuted during the NFL AFC and NFC championship game on January 26.

One Connecticut non-profit, IRIS, has already laid off staff as a result of Trump administration policies, and others fear ...

Big media companies like Amazon, Disney and Warner might be cautious about the looming merger of ad titans Omnicom and Interpublic ...

In determining the five types of Super Bowl ads, many factors must be parsed. Lotta ins, lotta outs, lotta what-have-yous. These include but are not limited to the stature of the brand, its goal for ...