In essence,” the defendants argued, “Plaintiff’s complaint asks the court to create an entirely new category of liability ...

NewJeans also shared behind-the-scenes collage videos filmed with disposable cameras and camcorders, capturing candid and intimate moments. These extra elements added emotional depth to the ad and ...

Take us out to the ballgame! Coca-Cola Park staff have been busy making sure everything is ready to go for the Lehigh Valley ...

Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade — this time targeting a younger audience. Starting in April, Coca-Cola cans and bottles will feature ...

More than 10,000 cans of Coca-Cola sold in Wisconsin and Illinois have been recalled over possible plastic contamination.

Who will you share a Coke with? That’s the million-dollar question Coca-Cola is asking its consumers as it relaunches its ...

Coca-Cola launched what was to become one its most successful branding campaigns. 'Share a Coke' saw the Coca-Cola logo ...

"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, ...

With ‘Anytime is Pepsi Time,’ Pepsi’s senior brand director unpacks the brand’s global playbook, cultural agility, and the ...

First launched in 2011 as an industry-first personalization campaign, 'Share a Coke' replaced the brand logo with consumers' names, revolutionizing engagement. Now the campaign evolves with a richer ...

Rafael “Rafa” Pitanguy embodies the global in his title as the deputy global chief creative officer at VML and the creative ...

Coca-Cola initially launched the "first-of-its-kind" campaign back in 2013, which saw the iconic logo replaced with people's names. Now the 'Share a Coke' campaign is back, with personalised Coca-Cola ...