Coca-Cola's Q4 exceeded expectations amid strong "fundamentals" despite currency headwinds and a market share grab from its ...

Led by agency Majority, the “Westside’s Finest” campaign captures how the marketer’s portfolio and the world have evolved ...

The Super Bowl, which will be broadcast on Feb. 9, and will feature the Kansas City Chiefs and the Philadelphia Eagles, is ...

You didn’t think AI ads were going to end at those uncanny valley Coca-Cola polar bear commercials, did you? No, that’s just ...

There are those who watch the Super Bowl to see the game. And there are those who watch it just to see the commercials.

Adobe reported its Q4 FY24 earnings, where total revenue grew 11% YoY to $5.6B, at a similar rate to the previous quarter.

The Coca-Cola Company (NYSE:KO), a global beverage giant with a market capitalization of $275.53 billion, continues to navigate a complex market landscape as it leverages its strong brand portfolio ...

The ads pay homage to Coca-Cola’s classic 1995 Holidays Are Coming campaign. They feature iconic red delivery trucks adorned with Christmas lights and Santa Claus imagery. However, the AI ...

British-based ad group WPP invested more than $300 million ... s AI embrace has come with some controversy. Last year, Coca-Cola’s AI-generated holiday TV spot faced backlash, as did an AI ...

On-ground activations, pop-up stalls, and digital integrations such as AI chatbots and 24x7 streaming ... Greishma Singh, vice president of marketing, Coca-Cola India and South West Asia, said ...