Discover how to craft a compelling brand story that resonates with your audience. Learn key strategies to create an ...

Establishing a cohesive brand voice is more critical than ever for startups. A consistent brand identity not only resonates ...

The visual identity for the UK’s first online chronic pain clinic ... the team behind the clinic worked with London-based agency That Thing over a period of six months to define its brand. “Leva ...

The marketing landscape where brand marketing takes place has been transformed by social media and digital marketing.

With 65% of people being visual learners, it’s clear that the way you present your brand visually makes all the difference.  ...

Business branding vs. brand identity. They're not one and the same. Both branding and brand identity work to enhance your business, but how? Let's turn to Seth Godin for help: "A brand is a set of ...

Does a logo need to get overhauled every so often to show the brand has a fresh identity? Or should it stay mostly the same to maintain consistency? The answer seems to be that it depends on the brand ...

Because our visual identity represents the university at the very highest level, it’s vital to our brand. These logos act as a signature, an identifier, and a stamp of quality. And they should always ...