Theories vary on why Apple is having trouble seizing the AI moment. For Marcus Collins, marketing professor at the University ...

Apple Inc’s AI offerings are unimpressive. To avert the fate of Nokia or Blackberry, the iPhone must get external software ...

China’s DeepSeek AI chatbot doesn’t exactly have the best of reputations. It has exposed chat history and other sensitive ...

Tim Cook is the ... helping lead Apple to profitability. Cook has overseen the development and launch of major products like the iPhone X, the Apple TV 4K, the iPad Pro, the Retina MacBook ...

Apple CEO Tim Cook travels to China this week as sales in the world's biggest smartphone market continue to slide.

Apple is cooking up a fully revamped Health app, according to Bloomberg’s Mark Gurman. This project, codenamed Mulberry, will ...

Chief Executive Officer Tim Cook praised Chinese artificial intelligence firm DeepSeek (DEEPSEEK) during his ongoing visit to ...

These changes come as Apple is reportedly overhauling the leadership of its AI division. This change especially zeroes in on ...

Worldwide Developer Conference is to begin with a keynote video on June 9, 2025, where the company will update its operating ...

In the shared release, Apple teases that the week will “spotlight the latest advancements in Apple software,” likely hinting ...