The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...
During December, audiences in Mexico increased their streaming usage by 0.7 points compared to the previous month, accounting for 22.3% of TV viewing.
Nielsen est le premier fournisseur accrédité de mesures d'audience TV nationale pour Big Data + Panel Nielsen adopte le Big Data + Panel comme monnaie d'échange pour l'Upfront 2025 Les mesures Big Dat ...