The next time a measurement is needed to determine a first down, it won't be the chain gang coming out to make the measurement — it won't even be a human.

Sony's Hawk-Eye technology will be used by the National Football League as the primary method for measuring the line to gain, beginning with the 2025 season. Sony's Hawk-Eye virtual measurement ...

The method for measuring first downs in the NFL will switch from chain gangs to camera-based technology in 2025, the league announced Tuesday.

“Sony’s Hawk-Eye technology will be used by the NFL as the primary method for measuring the line to gain, beginning with the 2025 season, the league announced,” NFL Network reporter Tom Pelissero ...

NFL's decision to introduce Sony's Hawk-Eye technology for first-down measurements has stirred debate, particularly ...

That is changing in 2025. NFL Network's Tom Pelissero reported Tuesday that the league is adopting Sony's Hawk-Eye Innovations technology to measure the line to gain in games starting this year.

The NFL will be using some new tech next season. On Tuesday, the NFL announced they will be using Sony's Hawk-Eye technology to electronically measure ...

The NFL will use Sony's Hawk-Eye technology as the primary way to measure the line to gain, the league announced Tuesday at its annual spring owners meetings. The technology will use six 8K ...

MLB is testing robo umps in spring training, letting players challenge ball and strike calls using Hawk-Eye tech. The system ...

The National Football League has announced it will use a Sony system of six 8K cameras to track the position of the ball on ...