Publicis gets its hands on Coke's N. American media account, which was with WPP
Cola's (NYSE:KO) North American media account to French rival Publicis (OTCQX:PUBGY) following a competitive tender, ...
MediaPost10d
Publicis Wins Coca-Cola's NA $840 Million Media Business
Coca-Cola confirmed the shift, but also stressed that no other changes to agency assignments are planned and that it is in ...
Coca-Cola Co. moves North America media business from WPP to Publicis
Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...
Campaign Live10d
Publicis scoops Coca-Cola media in North America
Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.
Campaign Live9d
A tale of two holding companies: WPP and Publicis
Publicis racked up $1.86 billion in net billings over the year, based on data tracked by COMvergence, securing key media ...
Coca-Cola’s $700m account review is a timely test of WPP’s media model
WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on ...
Yahoo Finance7d
Publicis’ Coke media account win could be landing at just the right time
The Coca-Cola Company has moved its media and data business in North America from WPP to Publicis Groupe following a closed door review, Adweek reported. The decision is a setback for WPP ...
Publicis shakes WPP’s grip on Coca-Cola
Publicis Groupe has taken a chunk of business from Coca-Cola, a major client of WPP. Various reports put the value of the win ...