Discover the art of building a scent wardrobe–for every occasion, season, mood, and beyond–with Amaffi’s newest perfume ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Elise Pearlstine, a wildlife biologist and perfumer, highlights women's historical and cultural connections to natural fragrances, from ancient practices to modern artisanal perfumery. She ...

A luxurious Arabic perfume, Lattafa Yara blends tropical, floral, and warm notes, making it an exquisite choice for women who ...

It’s International Fragrance Day today, and as someone who has recently found love for all things perfumes only recently, I ...

Four Black perfumers from different walks of life share their passion for scent and how it enriches their personal self-care rituals.

As a reminder the perfume is on sale right now for just $20. That’s ridiculously good consider designer perfumes can cost ...

Bella Vita perfumes are a symbol of luxury smell with elegance. Here are our top picks of Bella Vita perfumes for you.

To take you from desk to dinner… Whether you’re a purist that sticks to the same family of scents, or you’re easily ...

Grant shares her journey of crafting immersive experiences that foster deep emotional connections through Redoux.

Throughout history, roses have been a powerful motif in love stories. A new wave of rose-infused fragrances is captivating a fresh generation, adding a modern twist to this timeless symbol.