PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Unisex perfumes that blend masculine and feminine notes are a notable fragrance trend for 2025. Take a look at this growing ...

Eid is just around the corner, and it’s time to get your beauty game on point! Whether you're prepping for a family gathering ...

Hazardous chemicals are lurking in products we use every day, in everything from perfumes and lotions to makeup and shampoos.

As a reminder the perfume is on sale right now for just $20. That’s ridiculously good consider designer perfumes can cost ...

Perfumes are a recognition of your personality and style. Here are some of the long-lasting perfumes for every woman.

From body care to bold tees, these queer women-owned brands at The Pride Store are worth shopping this Women’s History ...

As for the juice, it was created in collaboration with Dsm-Firmenich and its principal perfumer Clement Gavarry, who ...

The brand’s in-house perfumer-creator Olivier Polge shares how he created Eau Splendide, the fruitiest Chance yet ...

Inter Parfums, Inc. IPAR is flourishing in the fragrance industry, driven by robust brand momentum and a growing market share ...

Bring a bottle of Ajmal perfumes and you will never regret your decision. The perfume comes with lasting scent that lingers for long.

There is no estimate available for the market size of beauty dupes, but shoppers are open to them. Some 32 per cent of the ...