A new book, “Antimemetics: Why Some Ideas Resist Spreading,” argues that notions get taken up not because of their virtue but because of their catchiness.

Lauren Blakely's new book, 'It Seemed Like a Good Idea' kicks off a brand new romance series and Cosmo has an excerpt and the first look at the cover.

It's rare to see a big, good idea nurtured to its full potential. Every new venture starts with an idea. As a seasoned entrepreneur, I’ve found that ideas alone aren’t inherently powerful or ...

In his recent book The Good-Enough Life, the scholar and writing lecturer Avram Alpert radically broadens Winnicott’s idea of good-enoughness, transforming it into a sweeping ideology.

RELATED: The 10 Best Comic Books Ever, Ranked. However, a lot of those pros of the Illuminati also led to some of the cons. ... The Illuminati Was a Good Idea That Was Taken too Far.