PITTSBURGH — Dick’s Sporting Goods is going south for its latest partnership. On Thursday, the Coraopolis-based retailer ...

The University of Texas at Austin Athletics and DICK'S Sporting Goods announced an exclusive multi-year brand sponsorship that names DICK'S as the "Official Sporting Goods Retailer of the Texas ...

Tennessee baseball won the program's first national title when it won the College World Series in 2024 against Texas A&M.

The home of the Texas Tech football team ... ∎ Corporate logos on the field: In June, the NCAA Playing Rules Oversight Panel approved college football programs selling on-field sponsorship ...

NORTH TEXAS — The 100th annual East-West Shrine Bowl kicks off Thursday at AT&T Stadium. The annual meeting of some of the best college football players in the country gives them the opportunity to ...

The city of Dallas and a streetwear brand are duking it out over who can lay claim to the distinctive ‘D’ logo. Dallas is ...

UDA Soccer blends college soccer with year-round, pro-style training, and it's developing players while they earn an ...

In a lawsuit filed Jan. 10 in U.S. District Court for the Northern District of Texas, Buc-ee’s claims that Super Fuels’ three Dallas County stores use a cartoon dog logo that looks a little ...

Holt-Oram syndrome is a condition that affects one out of every 100,000 people. It is rare, but it runs in Nicole Urteaga’s ...

The home of the Texas Tech football team has undergone a ... been brainstorming new ways to raise money in anticipation of college-sports programs soon entering an era of revenue sharing.