Phlur might be a TikTok sensation with viral moments, but its strategy is rooted in solid foundations. Its goal? To disrupt ...

Cremo, available at Target, also offers a full range of other men’s grooming products — from body washes and beard oils to ...

At first spritz, it's honestly pretty fresh and floral, thanks to the apple blossom and leans into a perfect spring/summer ...

Aussie beauty fans are already going wild for cult-favourite brand Gem’s new launch into Coles, and TikTok is flooded with early sightings and rave reviews.

If you want a scent that’s rich, warm and earthy, then a woody fragrance is what you should be looking for. Think notes like musk, cedarwood, oak, sandalwood, amber and rosewood, which often sit at ...

The santal deodorant scent has gone particularly viral in the past for being an affordable “dupe” of the famous Le Labo Santal 33 perfume, which retails for $382.

She stated that her previous favourite was the Le Labo Santal 33, which is the brand said to ‘intoxicate a man as much as a woman’. But with Aesop’s Tacit Eau de Parfum, we totally get it. It has a ...

Because Victory 45-47 is $250 a bottle and reportedly smells woody, here are your afternoon links: Unicyclist hit in Central ...

Dwayne "The Rock" Johnson created men's grooming brand Papatui with luxurious scent at the forefront. One year in, they're ...