Capitalizing on the success of its short-video platform, TikTok Shop is quickly taking up market share in the social shopping ...

As per industry sources, Madison World might consider various partnership types, including minority stake investments from ...

MARKETING-INTERACTIVE is excited to launch its "Women who lead" podcast series, celebrating the powerful female leaders in ...

The $70 million effort acknowledges young consumers are sick of polarization and capitalizes on the growing fondness for maximalism.

GroupM retained the top spot among holding groups, while Amazon, Tata Motors and Kenvue were among the key wins.

GroupM secured $447 mn in new business value in 2024. OMG added $183 mn, while Publicis Media followed with $71 million in ...

WPP, Omnicom, Publicis Groupe, and IPG are locked in fierce competition to secure the Mars global media account ...

Addressing the reports that global advertising giants Publicis Groupe and Havas Network are in discussions to acquire the ...

Goldman Sachs analyst Lisa Yang resumed coverage of Publicis (PUBGY) with a Buy rating and EUR 116.10 price target The recent pull-back on ...

The soda giant that recently moved its US media business from incumbent WPP to Publicis is bringing its fair share of ...

Global ad giant WPP has closed AKQA Bloom, a Miami-based communications agency specialising in sustainability campaigns, ...