50 years ago, Pepsi and Coke faced off in the Pepsi Challenge, and Super Bowl LIX weekend marks its return. Here's what to know about the legendary taste test.

FAIRFAX COUNTY, Va. (DC News Now) — Fifty years after Pepsi invited soda drinkers to determine which cola was the best through a taste test, the matchup is back, with a couple of different ...

The Pepsi Challenge returns this year with new players. The soda company is touring the country through October asking fans to sample Pepsi Zero Sugar and Coca-Cola Zero Sugar.

Pepsi makes incursion into Coca-Cola territory on National Have a Coke Day Beverage industry competitor brings back ‘Pepsi Challenge,’ with blind taste tests of Pepsi Zero Sugar and Coke Zero ...

Pepsi has launched it's own sharing campaign for the Summer, as they encourage you to "Share a Pepsi" with food instead of ...

It’s true – Pepsi Zero Sugar tastes better and is more refreshing than Coke Zero Sugar, based on a nationally conducted taste test. To ensure people across the U.S. can discover this themselves, Pepsi ...

Perhaps one of the most nostalgic ad campaigns stretching back to the 1970s, The Pepsi Challenge is still alive and well and coming to Cincinnati.

Coke and Pepsi have been fighting to win over tastebuds for over a century but despite the latter winning the taste-test challenge it’s standing is sliding.

Soda drinkers in Bentonville have three opportunities to officially take the Pepsi (Zero Sugar) Challenge this week as the 50 year anniversary Taste Tour '25 rolls into Northwest Arkansas.

Pepsi is celebrating its 50th anniversary by bringing back the classic “Pepsi Challenge with tour stops all over the Country, including Orlando.