In the marketing world we have what we refer to as four types of media: paid, earned, owned, and shared. Years ago, being in ...

As digital ad costs continue to rise, healthcare practices, especially chiropractors, are rethinking their marketing ...

Pay-per-click advertising, or PPC, is an instant form of marketing, based primarily on internet search engines such as Google. When you enter a search phrase into a search engine, you are taken to a ...

The Tubi study indicates that 57 percent of Americans are streaming TV and movies for one to three hours per sitting, with 38 ...