Best Super Bowl commercial every year since 2000: Looking back on the best ads of the last 25 years
Since the start of the current millennium, companies have been continuously upping their advertising game during the Super Bowl in hopes of catching people's attention. Over the last 25 years, some all-time classic commercials have aired during the big game,
How much do 2025 Super Bowl commercials cost?
Brands are paying millions to air their commercials during Super Bowl 2025. Here's what's behind the cost, and why advertisers say it's worth it.
2025 Super Bowl commercials: See which ads have already been released
Follow along on ProFootballTalk, tune in to Peacock, the NFL on NBC Sports YouTube channel, the NBC Sports NOW channel or wherever you get your podcasts for all the coverage through Super Bowl LIX and beyond.
Even at $8 million per Super Bowl commercial, ad executives say it's still bang for your buck
The 2024 game racked up estimated ad revenue of about $550 million for in-game placements, according to GroupM, WPP’s media investment group.
Best Super Bowl commercials of all time: Ad Meter winners through the years
Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial. Anheuser-Busch has won Ad Meter 14 times – the most of any company – but hasn't finished on top since 2015.
Stars send themselves up in Super Bowl ads
Seal, Eugene Levy, Willem Dafoe and Juno Temple discuss why they have leant into laughter for their Super Bowl commercials. (Feb. 7)
You Can Watch All These Super Bowl 2025 Ads Right Now Before the Game
See Glenn Powell as Goldilocks and Super Bowl newcomers like Instacart and Häagen-Dazs dropping their first ads.
Stellantis stands alone as the only automaker with Super Bowl commercials in 2025
Stellantis returns to Super Bowl advertising with spots for Jeep and Ram. The company says it is the only automaker with ads in this year's game.
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Rappers who have done Super Bowl halftime shows: Explaining Jay-Z's influence on NFL's shift in performers
Whereas the Super Bowl halftime show was once an experimental exhibition frequented by school bands, Walt Disney Productions, ...
$8 million Super Bowl commercials reflect NFL's endless growth and a Taylor Swift effect
In the past three years, according to research by marketing professor Kim Whitler, the number of Super Bowl ads that have had ...
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Don't fall for foods advertised during NFL games, researchers warn
The average product shown in commercials contains nearly 40% of the sodium people should get in a day, a new study finds.
NFL on TV: These charts show how football dominates ratings
The year 2024 had the Summer Olympics and a huge election, but football dominated the ratings once again. Here’s a look at TV ...
Matt LaFleur to be joined by 'famous face from the Packers past' for new Super Bowl LIX commercial
The Green Bay Packers head coach has two new commercials for Emplify Health by Bellin that will debut during Sunday's Super ...
During N.F.L. Games, Going to Commercial Requires Its Own Playbook
TV advertising is the lifeblood of the league, but knowing when to pause the games is a task undertaken by N.F.L. executives, ...
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Former Iowa Standout Caitlin Clark Teams Up With NFL Legend for Unforgettable Commercial
Caitlin Clark, the WNBA Rookie of the Year and rising star of the Indiana Fever, has become a household name in the state.
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Rob Gronkowski previews Super Bowl LIX, talks new commercial with Drew Brees and Reggie Bush
Rob Gronkowski knows what the Philadelphia Eagles need to do to beat the Kansas City Chiefs in Super Bowl LIX. The four-time ...