WLRN4h
Miami Beach imposes strict measures — again — to tame spring break crowds
After years of spring break violence, including several fatal shootings, Miami Beach officials announced Tuesday they are putting in place and enforcing strict regulations for the second year in a row ...
Parking closures to return for Miami Beach spring break. And a new marketing campaign
One year after Miami Beach launched a viral marketing campaign about the city’s desire to “break up” with spring break, ...
USA Today7d
Miami Beach's reality TV-themed promo forewarns spring breakers as curfews, rules return
The minute and 30-second promo is part of the city's "Spring Break Reality Check" campaign, according to a memo written by Miami Beach City Manager Eric Carpenter. "The Office of Marketing ...
Miami Herald8d
A Miami Beach reality show spoof warns spring breakers to stay away. Watch it here
A new reality show-themed Miami Beach marketing campaign seeks to discourage spring break visitors. City of Miami Beach The city of Miami Beach released a marketing video Tuesday in which actors ...
Miami Herald9d
Parking closures to return for Miami Beach spring break. And a new marketing campaign
One year after Miami Beach launched a viral marketing campaign about the city’s desire to “break up” with spring break, officials are rolling out new messaging and similar strict safety ...
New York Post6d
Miami Beach promises ‘worst spring break ever’ in reality show spoof threatening curfew, police crackdowns
The city of Miami Beach has launched a reality TV-style ad campaign urging revelers to stay away or have “the worst spring break ever”— complete with endless rules and buzz-killing police ...
Miami New Times6d
Miami Beach Paid $425,000 for New Ad Telling Spring Breakers to Stay Away
The ad, titled "Miami Beach Is Breaking Up With Spring Break," racked up more than 388,000 views on YouTube, with thousands more likes and reposts on platforms like X and Reddit. The video ...
Opinion
‘Worst. Spring break. Ever.’ Miami Beach walks a fine line turning away students | Opinion
The 2025 measures sound a lot like last year’s draconian crackdown, which city officials hailed as a roaring success. Critics called it economically unsustainable. | Opinion ...
NBC 6 South Florida7d
Miami Beach warns spring breakers of $100 parking, DUI checkpoints. See the rules here
In their follow up campaign to "Miami Beach Is Breaking Up With Spring Break, " the city launched "Spring Break Reality Check" on Tuesday, a 1 minute and 30 second trailer to a fake reality show ...
The New York Times7d
Can a Fake Reality Show Keep Spring Breakers Away From Miami Beach?
“Consider this your reality check. Spring Break and Miami Beach don’t mix,” read the YouTube caption for the ad, which was released on Tuesday. The video is the latest salvo in a yearslong ...
Newsweek8d
Miami Beach Has Message for Spring Breakers: Don't Come
Languages: English. Florida—and particularly Miami Beach—has been considered the go-to place for college student's spring break. Teens and those in their early 20s get excited about the ...