Just as spring is a time for rebirth, the Persian New Year is a time to celebrate new life. Nowruz is celebrated on the spring equinox, which this year is on Thursday, March 20. This celebration of ...

The global saffron market is projected to grow from USD 337.9 million in 2024 to USD 687.8 million by 2034, expanding at a ...

With its warm sunset hue and heady aroma, saffron — a spice as precious as gold — has long woven its magic through kitchens, ...

It’s an effort you can taste in their food—from olives marinated in pomegranate molasses and topped with walnuts to perfectly ...

Ahead of Nowruz I was struck with a desire to cook with my mom — something we hadn't done before. Here's what I learned ...

It took decades for Roustaei to return to his Iranian roots and explore the cuisine of his youth. Eventually, he made his way to Seattle, began giving cooking classes, and started a blog called The ...

Iran, India, Spain, and Greece together contribute over 85% of world’s saffron production. The total world production of saffron is around 300 tons per year. Though, India occupies the second ...

The Iranian Revolution was brewing ... The rice is scented by saffron and maybe mixed with yogurt, which produces light and fluffy grains with a crispy layer of golden tahdig, meaning “bottom ...

The spread of saffron in Europe can be largely attributed ... In the twelfth century, the Persian physician Ibn Sina (Avicenna) noted its usefulness in everything from diseases of the eye and ...

A quintessential feature is the Persian tea service. Brewed daily, the rose petal tea is served with cardamom sugar cubes and saffron-infused sugar candy sticks called “nabaat.” Piping hot ...