Boston Celtics guard Payton Pritchard has signed a deal with sneaker company Converse to become the brand's third NBA athlete.

Want to wear the same sneakers as Steph Curry, James Harden, and LaMelo Ball? These top styles from Nike, Adidas, Under ...

Hunter tallied 16 points (6-11 FG, 2-5 3Pt, 2-2 FT), two rebounds and one steal over 26 minutes in Wednesday's 124-105 win over the New York Knicks. Hunter once again provided a lift off the Cleveland ...

This Nike Kobe 4 Protro “CHBL” colorway has been made for the China High School Basketball League (CHBL), joining the Book 1 in paying homage to the league. While only one ima ...

Less than an hour north of Hunter's hometown sits his previous and next stop in his college basketball journey: the University of Central Arkansas. After spending three seasons with the Central ...

When you’re a standout football star like Travis Hunter, it’s easy to imagine that all eyes are on you. However, the former ...

When Devin Booker became Nike Basketball’s 24th NBA signature athlete in 2023, the company’s staff honored him with a ...

Cooper Flagg founds himself in a tricky situation as the Duke Blue Devils star wears Nike shows to his recent basketball game ...

Atlanta Hawks wing Caris LeVert was once one of the most highly touted young players in the NBA. So much so that he was being ...