Making Dollars Out of Scents: Inside the Retail Smell Wars
It’s not just hotels and casinos that are spritzing their essence into the air these days. Here in L.A., businesses from Bird ...
The Information15h
Google Strips DEI Language From Some Internal Research Studies
Google employees have told staffers doing user research around Google devices to remove language related to diversity, equity ...
Marketing Dive15h
Inside H&M’s digital relaunch and approach to multichannel experiences
Head of Digital Jenn Volk explains how the retailer reimagined digital to increase brand storytelling around moments like its Charli XCX collaboration.