Claiming AI has not negatively affected search performance, Booking.com’s CFO sees strong potential to diversify traffic ...

Google AI Mode – across the UK, in what a leading national media body has described as a “lose-lose” for trusted news sources ...

When AI Overviews is present, publishers witness a clickthrough rate drop of 47.5% on desktop and 37.7% on mobile according ...

Google users were less likely to click on result links when visiting search pages with an AI summary compared with those without one.

Remember when browsers just opened websites? Today’s AI browsers taking over the world can not only book your flight, but ...

Google is rolling out a new tool in the UK that will generate results using artificial intelligence (AI), in a significant ...

The ongoing saga between VBet Netherlands and Google’s search algorithm presents a troubling case study of how the tech giant ...

Google has fewer employees than it did in early 2023, and the company is pushing AI in part to boost efficiencies.

Queries starting with a question word, like journalism’s who/what/where/when/why got AI responses 60% of the time.

A new law to promote online safety in the United Kingdom has swept up a lot more content than social media users expected, and a wide range of advocacy groups and disgruntled consumers are rising to ...

Google is expanding its AI Max beta with ad group-level controls that push search further into a keyword-optional future.

Google officially launched its AI-powered search feature, AI Mode, in the UK on Monday, 28 July, marking a major shift in how users access information online. Instead of the familiar list of links, AI ...