Friendly’s turns 90 with a weekend bash, 90-cent ice cream scoops, free treats for rewards members and other giveaways.

January is a time of new beginnings, and Friendly’s Ice Cream LLC, a Wilbraham-based chain of “family friendly restaurants,’’ is tweaking its mojo with a menu upgrade. In the 1950s and ...

As early as the 1940's, Friendly's had added new items to its menu, branching out by serving savory dishes including burgers and expanding its reputation for serving excellent ice cream-based ...

WILBRAHAM – The Friendly's Fribble has real ice cream once again. After decades of being made with soft serve, a new-look Friendly's is once again making its popular milkshake with scoops of ...

Friendly's Ice Cream, LLC is a vertically integrated restaurant company, with an iconic brand name, serving signature sandwiches, burgers and ice cream desserts in a friendly, family environment.

Founded in 1935 by the Blake Brothers in Springfield, Massachusetts, Friendly's started as a stand-alone ice cream shop with double-dipped cones costing a mere 5 cents.

What started as a small ice cream shop is now a national franchise that will celebrate its 80th birthday July 18.

Friendly's, the fast-casual chain known for its ice cream and diner-style menu items, opened in 1935. Founded by brothers Prestley and Curtis Blake, Friendly's has gone through a number of ups and ...

Host Bob Edwards talks to Prestly Blake one of the founders of the Friendly Ice Cream company. Blake and his brother founded Friendly's in 1935. They sold the company to Hershey Foods in 1979 ...

Friendly's is turning 90 and bringing back some of their popular SuperMelts, appetizers and ice cream treats.

Premium Friendly’s ice cream vs frozen dairy desert The TikToker noted that all Friendly’s products are not the same. Based on its label, the ingredients may be entirely different.

Friendly's is still leaning into gimmicky menu items, like an ice cream sundae surrounded by a wreath of french fries (Mityas maintains it did well in the testing market).