Industry experts seem to concur with the notion that quick commerce platforms might just disrupt the advertising industry ...

MUMBAI: In the breakneck world of Q-commerce, where every click counts, one leading FMCG brand in India found itself on the fast track to success with Blinkit—thanks to Trailytics’ Ad-Auto Tool.

The quick commerce segment is seeing a rapid transformation as the players cater to highly specific consumer needs with speed and efficiency ...

Snickers, Britannia Good Day, Bean Brew and Beyond, partners Wow Momos and Taco Bell, in-house brands Lay's, Mirinda and ...

From nostalgic throwbacks to humour-driven storytelling, brands are bringing fresh, creative spins to Holi campaigns. Here’s ...

A Blinkit job opening for a Software Development Engineer received over 13,000 applications within 24 hours, sparking ...

Loyal Qcom shoppers are shopping on an average of 10-12 times a month, purchasing not just dairy, bread, eggs & impulse ...

Little wonder then that in its prime, the Luna held over 90% of the moped market. In the early 2000s however, it had to halt ...

KiranaPro connects the consumer with neighbourhood businesses through ONDC network with the help of voice-based AI model ...

India’s newest generation of sexual wellness brands are bold, innovative, attracting investments and turning profitable.