Adobe Firefly AI video generator launches in beta, offering commercial-safe AI video tools trained on licensed content—challenging OpenAI’s Sora and redefining professional video editing.

Firefly's Standard plan costs $9.99 per month, the Pro plan will run users $29.99 a month, and there's a more extensive Premium tier in the works.

Generate Video is now in public beta, allowing anyone to generate five-second video clips at 1080p.

Adobe is the second big tech company to drop its AI video model for paying users, behind ChatGPT's Sora, which released last ...

Adobe released the first public version of an artificial intelligence tool that can generate video clips and revealed how ...

Adobe is today expanding access to its AI video generator, Firefly. Anyone can now create 5-second video clips in ...

Adobe's Firefly Video model promises to do for Premiere Pro what AI images did for Photoshop -- and more. Here's what Adobe will charge and what you'll get.

Two men’s attempt to rob a home at gunpoint severely backfired after one victim outwitted them — escaped in the perpetrators’ own getaway car — and the other ran after the suspects with one of the ...

CognitiveLab is an AI-based startup focused on transforming raw data into actionable insights through advanced algorithms that ensure clean, high-quality data for AI models. The company specialises in ...

She revealed that she managed to dry three loads of school uniforms for just £1 in electricity costs - all thanks to a bargain buy from B&M. The mum claims that the Addis Swift Dry Heated Airer ...

Chinese AI startup DeepSeek has challenged the dominance ... While Google's Gemini 2.0 Flash and ChatGPT 4-o were both ahead of DeepSeek's models, it ranked ahead of models from Elon Musk's ...