Spencer Pratt asked fans to buy and stream Heidi Montag's 2010 album, "Superficial," after the couple's Los Angeles home burned down. But will they make money?

Heidi Montag has soared to the top of the U.S. iTunes chart after her and husband Spencer Pratt lost their home in the Palisades wildfire.

Spencer Pratt and Heidi Montag, the polarizing reality TV couple who rose to fame on MTV’s “The Hills” almost 20 years ago, have reentered the pop cultural spotlight after a social media campaign pushed Montag’s 15-year-old album “Superficial” to the top of the iTunes charts over the weekend,

Days after “The Hills” alums Heidi Montag and Spencer Pratt lost their home in the Palisades Fire that has burned through Los Angeles since last week, Montag’s followers are showing up to support her by streaming her music.

LOS ANGELES — Reality television star Heidi Montag's 2010 album “Superficial” has hit No. 1 on iTunes' all-genre songs and albums charts — 15 years after its release and just after Montag and husband Spencer Pratt lost their home in the Palisades Fire.