Valued at $1 billion, the acquisition deal is expected to be completed by the end of the current calendar year.
The stack incorporates the technologies of research AI, generate AI, and predictive AI to help brands improve the ...
EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.
Following the recent ‘The Syllabus of Champions’, Sportz Village, a school sports organisation, has launched its latest ...
The proposed guidelines reshape marketing with data localisation, requiring innovative compliance strategies to thrive in ...
The duo to provide AI-powered personalised videos for advertising and social media marketing requirements of brands in India.
Kong based company will invest 80% of its ad budget in digital marketing to boost TV sales across India this year.
Meta’s abandonment of fact-checking in favour of community moderation has tipped the industry, with people voicing concerns ...
Articles written by Vishal Kumar ...
The veteran media leader who revolutionised India’s media and advertising industry, passes away after a long fight against ...
With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact ...