Struggling Asda has started a desperate supermarket price war
When Allan Leighton returned to Asda last November after a 24-year absence, the business was in a very different state to how ...
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Asda cuts prices on 1,500 items to enhance savings for shoppers
UK supermarket chain Asda is intensifying its focus on delivering value to its customers by slashing prices on 1,500 products ...
Major supermarket slashes prices as it takes on Tesco and Sainsbury's
Asda has announced a major investment in pricing in a bid to win back customers, with its supermarket rivals preparing for a ...
Asda boss Allan Leighton ramps up war on prices
The supermarket price wars escalated yesterday as Asda slashed the cost of 1,500 items by as much as 45 per cent.In the ...
Asda’s Allan Leighton axes 6,000 SKUs and warns of major profit drop
Leighton, who was parachuted in in November, having become a legendary figure at Asda during the 1990s alongside Archie ...
Supermarket price war could bring consumers some relief but only because the government is pushing up costs
If there's anyone who understands Asda it's arguably former chief executive and current chair Allan Leighton. But times have ...