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Google, Web traffic and AI Overviews

· 3d · on MSN

Google AI Overviews has devastating impact on website traffic, study says

In an interview with The Verge, CEO Sundar Pichai addressed claims of declining traffic, saying "we are sending traffic to a broader source of people. People may be surfacing more

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· 1d · on MSN

Google’s AI Overviews Having A ‘Devasting Impact’ On Website Traffic

Analytics Insight · 4d

Google AI Search Impact: Website Traffic Slashes by 50%

‘Google Zero’ Looms as AI Search Results Crush Publishers’ Traffic

Google’s AI summaries are causing a sharp drop in website clicks, prompting publishers to rethink business models amid fears ...

9h

Google AI Overviews led to 7% drop in clicks to websites, Pew study finds

Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.

13d

The AI Desktop/Mobile Divide: 90% Of AI Search Traffic Ignores Mobile Strategy

Mobile drives traffic, but AI search favors desktop. New data reveals a growing divide and a huge opportunity for marketers ...

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