A Duracell Super Bowl commercial was designed to make viewers think Fox announcer Tom Brady had run out of power in the ...

Presidents’ Day sales are in full swing now that we’re a week away, and we found so many hot new deals to share. Laptops from ...

Remember Duracell’s PowerCheck? The idea was that a strip built into the battery would show if the battery was good or not. Sure, you could always get a meter or a dedicated battery tester ...

Life test measures how a battery endures repeated charge-and-discharge cycles at hot-climate engine-compartment temperatures. The more cycles endured while maintaining a higher voltage, the higher ...

Life test measures how a battery endures repeated charge-and-discharge cycles at hot-climate engine-compartment temperatures. The more cycles endured while maintaining a higher voltage, the higher ...

CHICAGO--(BUSINESS WIRE)--Duracell, one of the world’s leading battery manufacturers, unveiled its first-ever creative ad spot during the big game on Sunday. The brand shocked viewers when seven ...