Coca-Cola has issued a statement after copping huge backlash for creating an AI-generated Christmas commercial that fans labelled “disastrous.” Paying homage to the iconic drink’s 1995 ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a ...

You don't typically think of a print ad as having sound. But Coca Cola recently launched a print/outdoor campaign in Europe that, despite trying your best, you'll very likely hear. Not all brands ...

Coca-Cola Used 1,760 LED Screens to Make This Ad — Here’s What You Can Do Instead Your ads don’t need a skyscraper and enough energy to power a small country to be impressive.

Coca-Cola's newest TV commercial plays up the company's broad beverage portfolio rather than focusing on a single drink brand, as has been the norm.

Coca-Cola is bringing back one of the world’s most familiar faces — and friend — back to its Smartwater advertisements.

A feisty Coca-Cola print ad to run on Wednesday defending its use of artificial sweeteners signals that the company's problems aren't just with sugary soft drinks, but also with diet soft drinks.

Coca-Cola utilizes its ad and marketing budget on print, radio, television and other advertisements, marketing campaigns, point-of-sale merchandising and sales promotion.

Print ads would show the Sprite Boy peeking around a bottle of Coca-Cola. You can feel how much the company was struggling with their nickname - as even the headlines were awkward.

Campaign Trail: Coca-Cola brings new meaning to audio marketing with refreshing print ads A series of static photos captures uniquely audio moments — the crack of a soda can or the fizzing of bubbles ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a ...