A strong typographic identity transcends the simple selection of a font – it’s a strategic design decision that influences ...
Shopify outlines how to keep businesses from getting lost among the competition and how brand guidelines can set them apart.
Created more than a century ago, the foundations of Swedish manufacturing company SKF’s logo seem remarkably ahead of their time. Its technical ridges and uneven proportions are exactly the kinds of ...
is an Open Source typeface by Claus Eggers Sørensen, and aims to provide a refined contrast to the modernity of Guggenheim Sans. A set of bespoke icons was also created, mirroring the brand’s bold ...
Hitachi has unveiled a new visual identity that places digital at its core, representing the brand's future-proof evolution.
Business branding vs. brand identity. They're not one and the same. Both branding and brand identity work to enhance your business, but how? Let's turn to Seth Godin for help: "A brand is a set of ...
--(BUSINESS WIRE)--Marmic Fire & Safety® ("Marmic"), a leader in fire and life safety services, is proud to unveil a refreshed brand identity ... The newly created typeface is strong and stable ...